ECB Doubles Investment into Chance to Shine
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From October 2017, ECB will double its annual donation to the charity from £1.25 million to at least £2.5 million. We will allocate the new funds to expand and enhance our activity in primary schools, working in partnership with County Cricket Boards across England and Wales.
With this new investment – combined with continued support from our commercial sponsors, private individuals, charitable trusts and foundations – we will now aim to expand our annual reach from approximately 300,000 primary school children today to more than 500,000 from the school year 2017/18.
Professional cricket coaches funded by Chance to Shine will introduce the game to some two million children directly over the next four years. We will also reach many more indirectly through a new package of support for school teachers.
In an additional funding boost, ECB will provide a new match fundraising opportunity of up to £500,000 each year, an extra incentive to our donors to sustain and increase their support. Over the next five years, we aim substantially to increase our private fundraising to support the expansion of our programme.
Lydia Greenway coaches a student
Over the next 12 months we will co-develop with ECB the new primary schools programme. It will be delivered in partnership with County Cricket Boards and will include an introductory skills course for primary school children, delivered by professional cricket coaches; training and support materials for teachers; resources for cricket-themed classroom learning; schools competitions; and practical support for young people to continue playing the game in school, club, community and casual settings.
Our vision is that all young people have the opportunity to play and learn through cricket. That’s easy to say but very hard to achieve; this new long-term commitment from ECB provides the most tremendous boost to getting us there.
It will dramatically expand cricket’s presence in primary schools at a time of great excitement and potential for the game. It will enhance the support that we give teachers to enrich playing and learning. And above all it will give millions of young people their first experience of a fun, inclusive, active team sport that we hope will become a lifelong habit and passion.
We are tremendously excited about this vote of confidence from ECB, which complements the long-term support we’ve received from many partners including Sport England and MCC.
We look forward to your continued support as we embark on this exciting, new chapter for Chance to Shine
Luke Swanson, Chief Executive